strøm

«Strøm» is an interactive light installation located inside an empty shop window. Cameras capture and track passing visitors using neural networks and reflect their movements and behavior onto the light columns inside the window. The constant action and reaction between the visitor and the installation creates a feedback loop that influences the way we perceive the storefront. It resembles the way we, as shoppers, shape the landscape of the store windows, but are also manipulated by them.